Catizen is a swipe-to-earn game hosted on the Telegram platform and built on The Open Network (TON) ecosystem. Launched in January 2024, it has quickly gained traction with over 22 million users. The game centers around managing a virtual cat café, where players collect, breed, and level up cat characters to increase their earnings, using in-game currency called vKITTY. Players can convert their in-game earnings into real-world cryptocurrency through future airdrops of CATI tokens.
Catizen is a more involved and complex game compared to some of the more basic tap-to-earn games on Telegram. While other games simply require users to tap or click on the screen to earn in-game currency, Catizen has a gameplay mechanic where players need to swipe and combine cats of the same level to earn rewards. This added layer of gameplay makes Catizen more engaging than just mindlessly tapping
The primary activity in Catizen is breeding and leveling up cats. Players swipe to combine lower-level cats into higher-level ones. This swiping mechanism differentiates Catizen from traditional tap-to-earn games and adds an interactive element to the gameplay. Higher-level cats are more productive and generate more vKITTY, the in-game currency.
Collecting Cats
Players can obtain new cats through various in-game activities, including completing tasks, participating in events, or purchasing them with vKITTY, the in-game currency.

Fishing Mini-game
Players can also access a fishing mini-game directly within the Catizen interface. This is designed to be a fun, side activity that complements the main gameplay of managing the cat café. The fishing game is straightforward and intuitive. Players participate by casting a virtual line into a pond or similar body of water. The goal is to catch as many fish as possible within a given timeframe or until a certain condition is met.
The fish caught during the mini-game can be exchanged for various rewards. These rewards typically include coins or boosts that can be used to enhance the main game. Fish tokens earned through fishing can significantly contribute to leveling up cats.
In-game Purchase
Players can also purchase vKitty and Fish using real-world cryptocurrencies like TON, MNT, and NOT through the in-game shop. This allows players to acquire the necessary in-game currencies to progress and enhance their gameplay experience.
Catizen uses a dual-token system to enhance gameplay and provide real-world financial incentives. These tokens are vKITTY, the in-game token, and CATI, the future project token.
vKITTY is the primary in-game currency used within Catizen. Players earn vKITTY through various activities, including:
vKITTY serves as the primary medium of exchange within the Catizen ecosystem, enabling players to purchase upgrades, boosts, and new cats to expand and improve their virtual cat café.
CATI is the future project token that players can earn through special airdrop events. It bridges the in-game economy with real-world cryptocurrency markets. Here’s how it works:
CATI Airdrop

The Catizen CATI token airdrop is a highly anticipated event scheduled for July 2024. CATI is the native cryptocurrency of the Catizen game ecosystem, built on The Open Network (TON) blockchain.
Catizen developers have announced that 42% of the CATI token supply will be distributed through airdrops. Players accumulate vKITTY, the in-game currency, through various activities such as completing tasks, breeding and leveling up cats, and participating in mini-games like fishing. The amount of vKITTY earned is a key factor in determining the player's share of the CATI airdrop.
The airdrop distribution will be based on two main criteria: the amount of vKITTY produced and the player's highest-level cat. This means players need to focus on both generating vKITTY and upgrading their cats to maximize their potential airdrop rewards.
Catizen has established a strategic partnership with Notcoin, another popular game in the TON ecosystem. This collaboration has brought several benefits to both platforms:
By integrating with Notcoin, Catizen has further solidified its position within the broader TON ecosystem. This integration enhances the game's credibility and trustworthiness, as it is now closely associated with another successful project in the network.